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  • May 20, 2012

ab-business-training.com

  • "The workshop was very enjoyable and informative, thanks."

    NHS Executive

  • "The exercise we did in assessing risk and starting to formulate a crisis management strategy was very useful. I really enjoyed the opportunity to learn from Ann. She gave a good insight into the world of journalism and what makes a good story, as well as how journalists work."

    Childcare Organisation

  • "Every section of the course was relevant and useful."

    Multi Award-Winning PR Agency

  • "It was useful to get a greater understanding of how best to approach the media and consider a more strategic approach, as was the advice on better use of social media."

    Childcare Organisation

  • "I found the course very helpful and we covered a lot of detail."

    NHS Executive

  • "The trainer was very friendly, helpful, enthusiastic."

    University of Kent

  • "Really good training! By far the best I’ve had from an external company"

    Major PR Agency

  • "The course was really well organised and we covered a lot in the short time available."

    NHS Executive

  • "Brilliant!...It was really helpful and eye-opening...immediately highlighted our weaknesses."

    Digital Marketing Agency

  • "Ann was incredibly effective and highlighted some important points to be aware of when pitching to national newspapers."

    Multi Award-Winning PR Agency

ab business training   t: 07802 468 755

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Media Training

No business can afford to ignore the media today. And actually newspapers, radio and TV interviews can prove a great FREE way to boost your business…if handled properly and professionally.

As journalists, we’ve interviewed hundreds of people like you, so let us give you the “inside track” on the best way YOU should approach a media interview, whether you’re going on the national news or will be quoted in your industry’s trade newspaper.

We’ll help you through a series of highly realistic exercises, designed to boost your confidence and play to your strengths – not reduce you to a gibbering wreck or to tears!

We offer bespoke full-day workshops which combine any of the following training:

  • for TV interviews, including studio, face-to-face or “down-the line” (by phone)
  • for radio interviews, on site, in the studio, phone-ins, round table discussions etc
  • for print – we’ll interview you and then create a real article from that “discussion” on the same day
    for you to take home! Why? Because we know that most people don’t end up on BBC TV’s  Watchdog or Newsnight –
    you’re more likely to be interviewed by a regional newspaper or trade magazine.

Find out more…

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