The Team

We use highly experienced journalists from national broadcast channels, as well as top newspapers. They’ve worked on some of the biggest news stories around the world and can count prime ministers, presidents, Olympic athletes and CEOs of multinational businesses among their interviewees.

Whatever your role at work – whether you’re at the top of the corporate ladder, or on your way up – we can put you at ease when you’re out of your comfort zone. But we can really challenge you too, if that’s what’s required.

Ann Bird – Founder, AB Business Training

Ann’s been a media trainer for 15 years, coaching delegates from Europe to Asia. Many have gone on to be interviewed on national and international TV and radio – including one who appeared just hours after the training on Sky News! Numerous delegates have also been interviewed by the world’s best known newspapers.

Although she now heads a team of skilled trainers, Ann spent many years working for most of the UK’s national newspapers. This included:

  • reporting from minefields in Africa
  • interviewing tourists while caught up in a mortar attack
  • playing a Wimbledon champion
  • “test-riding” an Olympian’s revolutionary bicycle
  • training with the England Women’s football team.

As a staff journalist on the Daily Express for nearly 10 years, Ann started on the City desk, before becoming Health Editor, overseeing a weekly 16-page section. She was soon promoted to Executive Features Editor, in charge of the Travel and Leisure sections (Travel, Motoring, Property, Gardening, Careers and Training) on both the Daily and Sunday Express.

She has also written for many other national newspapers, including the Daily Mail, The Times, The Financial Times, The Daily Mirror, The Guardian, The Daily Telegraph and The Sunday Telegraph, as well as consumer magazines, such as Red and Good Housekeeping. Plus, Ann had a column in the newspaper Sport First and has contributed to BBC Radio 4.

Ann’s career has taken her from Angola to Yemen, from Greenland to Brazil, interviewing sports stars, victims of crime, business leaders, politicians, TV actors and chart singers.